Kim Gusta Marketing

Helping High Tech Companies
Engage Technology Buyers

505-244-7278 .(JavaScript must be enabled to view this email address)

Copywriting

It can be a challenging to find a copywriter who understands your technology, your buyer, the bigger business picture, and writes well. I’ve spent my entire career in the high tech industry with 15 years in technology marketing. I understand how to craft impactful content that engages buyers.

I write a wide range of content including, but not limited to:

  • White papers
  • Market research reports
  • Success stories/case studies
  • Lead nuturing campaigns
  • Sales tools for direct and channel sales teams including sales guides, cheat
sheets, telemarketing scripts and more
  • Brochures and datasheets
  • E-books
  • Blog ghostwriting
  • Web copy
  • Multimedia scripts

Save Time and Money by Repurposing Existing Content
Creating content doesn’t necessarily mean starting from scratch. I can repurpose or “re-imagine” your existing content and give it fresh life in new ways. For example, a white paper’s content can be used to create a series of blog posts, an FAQ, a one-pager for Sales and Channel partners to give prospects, articles to pitch to industry publications, and a short video that highlights key whitepaper themes.

My Portfolio
Check out my Portfolio of copywriting samples.